From AI Experiment to Everyday Workflow
Turn a useful AI trial into dependable daily work: define ownership, test real cases, measure review effort and prepare a manual fallback.
Read articleInnovation strategy
Explore practical ideas and perspectives on this topic.
No articles found. Try another topic or browse all articles.
Articles
15 articles
How To Create New Business Value Using The Jobs-To-Be-Done Framework
Whether you're looking to gain additional market share, grow your business, or increase sales conversions on your e-commerce products, using the 'Jobs-to-be-Done' theory is a great way to frame solutions for your customers. | Insights & Strategy
Read article
How To Run A Service Blueprint Workshop in 5 Steps, Tips And Pitfalls
Run a five-step service blueprint workshop to map customer actions, team handoffs and systems, then choose one improvement to test.
Read article
Steepv: The Ultimate Tool For Future-proofing Your Strategy
The business world is changing at an unimaginable pace, and it's hard to keep up. With this in mind, one company has developed a way to help us all plan for the future. | Insights & Strategy
Read article
Innovation portfolio - What is it and how to manage it?
An innovation portfolio collects an organization's current and future products, services, and processes. It is managed to maximize the value of the portfolio to the organization. In this article, we'll discuss what an innovation portfolio is, how it's different from a traditional portfolio, and tips on how to manage it effectively. | Insights & Strategy
Read article
3 Strategies That Will Find Your Product Market Fit (Even In A Competitive Niche)
The principles of a successful startup are often the same: find product market fit, get to scale, and maximize the profits. This article offers some helpful ways you might be able to determine if your business is finding its feet by using 3 simple strategies. | Insights & Strategy
Read articleBusiness Design: The Definitive Guide
This definitive guide to Business Design will answer all your questions about what it is and how it can help your business. Along the way, you'll also learn who needs business design, when to use it, and what to expect. | Insights & Strategy
Read article
Strategic Foresight - Back to the future?
The world is changing fast and traditional ways of doing business are too slow. Businesses need better tools to face the challenges and ripe the benefits of the exponential age. The good news is that you don’t need a full-blown future lab to explore the future. Learn how Strategic Foresight can help your company in building future proof strategies and products. | Insights & Strategy
Read article
Business Model Canvas - How to use it like a pro
The business model canvas is one of the most popular tools for innovators, business designers, entrepreneurs and start-ups around the world. It provides a clear view on how a business creates value and how it plans on capturing (part of) that value. But filling the various fields of the canvas is only the first step. The canvas' true potential is to show how everything is connected. In this post, we take a step back and answer 3 key questions that you should know about if you want to take full advantage of this popular framework. | Insights & Strategy
Read article
Forget About Funnels And Landing Pages. Growth Loops Are The Future Of Marketing
When we think of marketing, the first thing that usually springs to mind is a funnel. We might think of it as a linear process where you start off with a bunch of potential customers who don't know you, and your goal is to get them to buy something from you. However, what if we could skip that whole middle part? | Insights & Strategy
Read article
How an innovation portfolio links innovation strategy and execution
Staying competitive in an ever changing market is tough. It requires a constant balancing act between running the day-to-day business and searching for tomorrow's Next Big Thing. In this article we discuss how companies can link today's reality with tomorrow's ambition in a focused and organised manner by managing their innovation portfolio. | Insights & Strategy
Read article
How to rethink your business in times of Covid-19
Learn how leading companies such as Uber, Airbnb and MoMA got on their feet and reacted fast to the economic shock caused by the pandemic. | Insights & Strategy
Read articleFrom insight to a first step.
Tell us what takes up your time. Together, we can explore whether AI or automation could help.
Book a demo
A short introductory call.